Estate planning firms guide individuals and families through the complex process of preparing for the future. These services are invaluable, but reaching those in need can be challenging. This is where digital marketing, particularly pay-per-click (PPC) advertising, shines. PPC allows any estate planning company to target potential clients directly, appearing at the top of search results when people are actively seeking their services. This focused approach ensures that your firm is visible to those who need it most, driving sales qualified leads and increasing client acquisition.
Thrive Internet Marketing Agency specializes in creating effective PPC campaigns tailored to the needs of an estate planning company like yours. Our services include keyword research, ad creation and campaign management, all designed to maximize your return on investment.
We understand the specific challenges of the estate planning industry and know how to craft ads that resonate with your target audience. Whether you’re looking to increase brand awareness or drive more consultations, Thrive has the expertise to make your estate planning advertising campaigns successful.
Proven Estate Planning PPC Results
“Our project manager is amazing. He’s knowledgeable and gets amazing results in a competitive market. They’re transparent and honest,
providing reports that accurately reflect the PPC strategy effectiveness. Their work has resulted in an increased click rate
and conversions. They’re also significantly cheaper than our previous partner.”
— Andrea, VP of Marketing for Sisemore Law
+103%
Clicks+376%
Conversion RateA divorce and family law attorney turned to Thrive Internet Marketing Agency to improve their Google Ads performance, reduce costs and generate more leads than they were receiving from their previous agency. Thrive restructured its account, conducted thorough keyword research, updated ad copy and ensured accurate conversion tracking. As a result, the firm saw significant improvements, including a 72.84% increase in click-through rate, an 83.50% reduction in cost per lead and a 22.73% decrease in cost per click.
The estate planning industry faces unique challenges in PPC advertising. Competition for relevant keywords can be fierce and without a well-planned strategy, costs can quickly spiral out of control. Additionally, crafting messages that effectively convey the importance and sensitivity of estate planning can be difficult. Many firms struggle to create ads that not only capture attention but also build trust with potential clients. These pain points often lead to wasted ad spend and missed opportunities, making it crucial to work with experts who understand the intricacies of the field.
Thrive stands out as a trusted partner for estate planning firms by offering tailored PPC solutions that address these industry-specific challenges. Our team takes the time to understand your firm’s goals, crafting campaigns that align with your brand and resonate with your target audience. We focus on optimizing every aspect of your PPC efforts, from precise keyword targeting to compelling ad copy, ensuring that your campaigns are not only effective but also efficient. With Thrive, you can expect a strategic approach that delivers measurable results.
Read on to learn more about Thrive’s estate planning PPC services.
Estate Planning PPC Services
Breakthrough Campaigns for a Competitive Edge
Thrive offers more than just PPC services. We provide a complete digital marketing solution, including search engine optimization (SEO), social media management, web design and more, ensuring your estate planning company is thoroughly equipped.
KEYWORD RESEARCH & STRATEGY
Thrive’s estate planning PPC experts conduct thorough keyword research to identify high-intent search terms relevant to estate planning services and the audience. We craft a tailored strategy that ensures your ads reach the right audience at the right time, driving more qualified leads to your site. Our approach maximizes the effectiveness of your estate planning PPC.
LANDING PAGE CONVERSION
As an estate planning PPC company, Thrive optimizes your landing pages to convert visitors into clients. We focus on clear messaging, persuasive calls to action and user-friendly design to improve conversion rates. By aligning landing pages with your estate planning advertising, we help turn clicks into meaningful engagements, ensuring you get the most from your ad spend.
PAY-PER-CLICK MANAGEMENT
Thrive offers comprehensive estate planning PPC management, handling every aspect of your campaign from setup to ongoing optimization. We monitor performance, adjust bids and refine targeting to maximize your ROI. With our estate planning PPC agency managing your ads, you can focus on serving your clients while we drive traffic to your services.
PAID ADVERTISING
Thrive’s estate planning PPC services include a wide range of paid advertising options tailored to your firm’s needs. We design targeted ad campaigns across platforms like Google, Bing and social media to increase visibility. Our approach ensures your estate planning services reach potential clients actively searching for what you offer.
ADS A/B SPLIT TESTING
Our estate planning PPC experts conduct A/B split testing to identify the most effective ad copy, visuals and calls to action. By testing different versions of your ads, we refine your campaigns to achieve the highest conversion rates. This data-driven approach ensures your estate planning advertising performs at its best, delivering optimal results.
ECOMMERCE PPC
Thrive’s eCommerce PPC services focus on promoting online tools, resources or products that complement your services. We create targeted campaigns to reach clients interested in your estate planning company’s solutions, driving online sales and lead generation. Our estate planning PPC company helps you expand your digital offerings effectively.
SOCIAL MEDIA ADVERTISING
Thrive leverages social media platforms to boost your estate planning advertising efforts. We create targeted ad campaigns on channels like Facebook and LinkedIn, connecting with users who need estate planning services. Our strategies ensure your firm is visible where your potential clients spend their time online, increasing brand awareness and engagement.
GOOGLE/BING ADS MANAGEMENT
As an estate planning PPC agency, Thrive manages your Google and Bing ad campaigns to maximize your online presence. We optimize bids, keywords and ad copy to ensure your estate planning services appear in front of the right audience. Our expert campaign management drives more qualified traffic to your site, increasing client inquiries.
NEXTDOOR ADVERTISING
Thrive’s estate planning PPC services include Nextdoor advertising, allowing you to connect with potential clients in specific neighborhoods. We create hyper-local campaigns that target users based on their location, promoting your estate planning services directly within their community. This personalized approach helps build trust and drives local engagement.
Why Choose Thrive as Your
Estate Planning PPC Company
Let’s Maximize Your Advertising Efforts
Estate planning firms need a robust online presence to attract new clients. Pay-per-click (PPC) advertising is a powerful tool that allows your firm to reach potential clients at the exact moment they need your services. Thrive’s estate planning PPC agency offers six key benefits to maximize your PPC efforts and grow your practice.
Here’s more on what you can expect from Thrive’s estate planning PPC agency:
