With more consumers searching for products and services online, fitness businesses like yours can no longer rely on foot traffic alone to grow. It’s crucial that you have a well-designed website – and a strategy that ensures prospects can easily find it online. If you aren’t discoverable in relevant search results, you’re losing out on opportunities to turn high-intent audiences into paying members.
This is where search engine optimization (SEO) comes in, specifically fitness SEO. Integrating search engine optimization into your digital marketing game plan helps you tap prospects who may be in the vicinity but are still not aware your business exists.
And whether you’re a gym owner, personal trainer, yoga instructor or health and wellness influencer, there’s value in boosting your online visibility. A solid online presence widens your reach, builds your credibility and makes it easier for you to convince prospects to choose you over your competitors.
The catch is that SEO is a marathon, and you need patience, perseverance, consistency and the right tactics to win. Simply sprinkling your content with keywords won’t be enough to bring you the results you want. And the longer you wait to improve your online ranking, the more you allow your fitness brand to fall behind the competition.
One of the most significant benefits of investing in SEO for fitness gyms is that you can gain better brand awareness and more clicks and membership signups from your website. But it’s worth noting that making it to the first page of search engine results pages (SERPs) can also positively impact your reputation. The higher your ranking and the more you are displayed in search results, the more credible you can become in a prospect’s eyes.
Thrive is an award-winning fitness SEO agency helping brands and businesses enjoy these benefits and more. As the industry becomes increasingly competitive with old and new players, we have proactive digital marketing experts ready to craft bespoke solutions for you.
With search engine optimization strategies tailored to your needs and goals, you can:
• Reach, engage and convert high-intent customers
• Grow your local following
• Demonstrate your expertise
• Evaluate the ranking competition and find opportunities to outperform competitors
• Improve your website’s online ranking according to SEO best practices
And the best part? We offer all the SEO services fitness brands need to hit their digital marketing targets. Once we have your ideas and requirements, we’ll take care of the execution so you can focus on your core tasks.
Fitness SEO Services
Diverse Solutions That Work Together To Keep Your Website in Good Shape
Thrive is a company passionate about growing online businesses through the power of the internet. For over 15 years, we’ve been helping hundreds of clients improve their rankings, get found online and keep up with the ever-changing search algorithms. We offer SEO services fitness businesses find valuable when it comes to staying competitive in this digital age.
KEYWORD RESEARCH & STRATEGY
Every successful SEO fitness campaign starts with thorough keyword research, so our experts use modern keyword research tools to find the terms that match your target audience’s searches. This enables us to identify the best keywords to focus on so that your website shows up in relevant search results. The result? No wasted time and effort – just fitness SEO services that help you reach potential clients and keep up in this competitive industry.
LINK BUILDING
Another thing our SEO agency can do for you is to establish and improve your online authority. Since search engines regard links as indicators of your website’s quality and your business’s reputation, we implement tactics like backlink audits, broken link recovery and guest posting to diversify your traffic sources. Thrive’s fitness SEO agency secures high-quality connections to your website so you can maximize every linking opportunity available.
CONTENT WRITING
SEO for fitness gyms is incomplete without well-written, original and SEO-friendly content. The good news is that you don’t have to take on the arduous task of planning, creating and publishing content for your site. We have savvy content strategists, writers and editors who can craft web content, blogs and other copies that move your site up the search engine results pages. Take advantage of our attention to detail to improve your authority in the fitness industry.
ON-PAGE SEO
When it comes to maximizing SEO for fitness gyms, you want to ensure search engines can understand what your website is about. In this way, they can show your business in relevant search results. This is why our SEO company works on on-page elements such as site content, headings and title tags, meta descriptions, page load speed and mobile friendliness. We pay attention to the smallest details to ensure you don’t miss out on ranking opportunities.
LOCAL SEO
Struggling to boost your visibility within your target location? Thrive is the all-in-one SEO company fitness gyms like yours can turn to. Our experts optimize your website for local search results by targeting geo-specific keywords, managing your Google Business Profile (formerly Google My Business) listing and adding your fitness center to local business directories. We deliver SEO services fitness companies need to reach their local audience, support their lead generation strategies and increase foot traffic.
TECHNICAL SEO
If your website has a poor structure and security, slow load time and wonky redirects, you risk getting penalized by Google. But that’s not all – you may also be shunned by prospective members. Fortunately, this is something our fitness SEO agency can help you avoid. We create XML sitemaps, improve your mobile friendliness, monitor broken links and improve your site’s other technical elements to ensure search engines can efficiently crawl and index your pages.
ONLINE REPUTATION MANAGEMENT
As part of our comprehensive fitness SEO services, our expert designers and developers can also craft an attractive and functional website for you. More importantly, we ensure every element follows your branding while also offering a pleasant experience for your visitors. Our fitness SEO agency will take care of your online platform and ensure it runs as it should, so you’ll have more time and energy to focus on serving your members and subscribers.
FRANCHISE SEO
If you run a multiple-location fitness business and want to ensure SEO fitness, work with an SEO company fitness enterprises from all over the country have benefitted from. We turn your ideas into a sophisticated online marketing game plan that maintains brand continuity and consistency across your platforms and locations. Ultimately, our experts craft tailored fitness SEO strategies to generate general awareness for your brand while boosting your location pages’ performance in local searches.
CONVERSION RATE OPTIMISATION
At Thrive, we understand that driving clicks and traffic to your website is half the battle, but there’s still more work to be done. The next challenge is to turn these into profits, which is where our fitness SEO agency can help. We have CRO experts who meticulously track metrics like website traffic, bounce rates and click-through rates to understand your site’s performance. They ultimately leverage the data gathered to identify opportunities for SEO fitness conversion optimization.
Proven Fitness SEO Results
+6,129
Facebook Followers1.09 M
Paid MediaReach
4.82
Average Purchase ROASNancy Anderson Fitness approached Thrive to generate awareness for their fitness brand. The goal was to grow their Instagram and Facebook following, increase the number of participants joining their monthly challenges and ramp up their online program sales. The package they opted for included organic content development and a paid advertising campaign as well as inbound engagement monitoring and monthly analytics reporting.
Thrive implemented various tactics to grow this fitness business’s online presence and social community. Besides content development and post engagements monitoring, Thrive’s social media specialists also launched follower growth campaigns, website traffic campaigns and ads for program sales and challenge signups. Specific branded content on their Facebook and Instagram pages was also boosted to increase reach and engagement.
With consistent social media posting efforts, Nancy Anderson Fitness earned 6,129 new Facebook followers and around 8,000 new Instagram followers since starting with Thrive. The paid advertising campaigns have also reached more than 1 million people, generated 421,529 post engagements and closed 2,737 product purchases.
Why Choose Thrive as Your Fitness SEO Agency
Work With Professionals Who Ensure You’re Getting Found Online
When it comes to SEO for fitness gyms, there’s no need to look further than Thrive. We are fully staffed with search engine optimization experts who develop bespoke strategies and adhere to Google’s guidelines with one ultimate goal: to help clients achieve online success.
More importantly, we recognize that improving search rankings and growing online visibility is a game of consistency and continuous tweaks. As such, you can rest assured that we’re ready to put in the time and effort to see you flourish. Thrive is an SEO company fitness businesses like yours can entrust the heavy lifting to.
Still not convinced? Here are just some of the many things you can look forward to with Thrive as your SEO services fitness partner:
Client-Focused Approach
Just like how every individual needs personalized training programs, we recognize that every business requires bespoke fitness SEO services. This is why we don’t believe in following a cookie-cutter approach or cutting corners when building online strategies. Instead, we take the time to understand your organization’s goals, your target customers’ search intent and the competition in your industry to give you effective campaigns.
Comprehensive Solutions
One of the best parts about entrusting your SEO fitness to a full-service agency like Thrive is that we have all the digital marketing solutions you need to succeed. Whether you need help with web design and development, social media marketing, pay-per-click advertising or online reputation management, we have professionals who can help. Our full range of services enables you to grab growth opportunities and take your business to the next level.
Honest and Reliable Experts
Find an SEO company fitness brands and businesses can rely on can be challenging. But as a Google Premier Partner, you can rest assured that Thrive is an agency that plays by the rules and sticks to approved optimization techniques. Our SEO experts help you generate more traffic, achieve higher rankings and improve conversions without engaging in activities that will harm your website or reputation.
Continuously Evolving Strategies
As search engines find ways to continuously improve user experiences online, algorithms will inevitably change. This is why our fitness SEO agency makes an effort to stay on top of algorithm updates and the latest trends. We take pride in our proactive approach and passion for refining our skills and learning new techniques – after all, it’s what enables us to ensure your business doesn’t get left behind.
Transparent Reports
With Thrive as your fitness SEO services provider, you won’t have to worry about being left in the dark. Instead, you can expect to receive customized, in-depth reporting on our campaigns regularly. We also give you 24/7 access to an online portal where you can see a breakdown of all the tasks we’ve performed for the month. Our full transparency lets you see how we’re growing your online visibility first-hand.
