Higher education institutions operate in a diverse and competitive industry. For this reason, enrolment rates will produce disappointing numbers if administrators don’t exert extra effort to promote admission, negatively affecting the organization’s bottom line. To attract potential enrollees, educators must promote their programs where learners spend most of their time – the internet.
Educational institutions that invest in search engine optimization (SEO) increase their visibility on search engines, making it easier for learners to find them. However, SEO constantly changes and requires a deep understanding of the latest trends, algorithms and techniques.
Therefore, learning programs must hire a higher education SEO company to achieve the best possible outcomes.
Professionals possess the necessary skills and knowledge to stay up-to-date with the latest changes and implement effective strategies to help educators achieve their admission goals. By hiring experts to work on their SEO strategies, schools can focus on their core competencies while leaving the technical details to the specialists.
If you require bespoke SEO higher education solutions, contact Thrive Internet Marketing Agency. We can help your organization succeed in today’s competitive online landscape. With our team of experienced professionals, you can obtain better results than you could on your own.
Contact us today to learn more about how they can help your business thrive online.
Higher Education SEO Services
Establish Your Credibility and Foster Customer Trust
Whether you want to increase your website traffic, double your leads or boost your online visibility, Thrive’s SEO higher education experts have the skills and knowledge to help you achieve your goals.
KEYWORD RESEARCH & STRATEGY
Effective keyword research and strategy involves identifying the right keywords and understanding how to use them strategically throughout your content. Thrive has a team that specializes in SEO for higher education and will optimize your site’s s meta tags, headlines and content with your target keywords. In addition, our experts will incorporate them into your web design and social media marketing for maximum visibility.
LINK BUILDING
Thrive’s higher education SEO services utilize several tactics to acquire relevant links, including guest blogging, broken link building and outreach to relevant websites. We approach every link-building task strategically, focusing on building relationships with other sites and providing value to their audience. Also, our SEO higher education team stays up-to-date with Google’s guidelines to avoid any penalties on your site ranking in the search results.
CONTENT WRITING
Thrive is a higher education SEO company with professional writers and editors who will create high-quality copies for your website. Our process involves researching and selecting relevant keywords and then creating content that incorporates those naturally and meaningfully. We focus on providing value to your audience so you can build a strong connection with your target market.
ON-PAGE SEO
Our experts on SEO for higher education conduct a thorough audit of your website’s structure to identify any issues affecting your search rankings. We also optimize your site’s loading speed, schema markup and mobile responsiveness to ensure it meets the latest search engine standards. By focusing on critical on-page elements, we can help you achieve increased website traffic and online visibility.
VIDEO PRODUCTION
Thrive is a higher education SEO agency that uses the latest video production software, so the videos you post are of the highest quality. From scriptwriting to post-production, we take care of every aspect of the video production process. Our SEO higher education team also ensures that your visual media are optimized for search engines, making it easier for your target audience to find your content.
LOCAL SEO
To achieve success with local SEO, our higher education SEO services focus on building local citations and ensuring that your Google My Business profile is complete. By doing so, our clients increase their chances of appearing in the coveted “local pack” of search results. This means that people can immediately see your learning institute when searching for higher education providers near them.
TECHNICAL SEO
You can count on Thrive’s higher education SEO services to ensure the optimal performance of your website. Our solutions encompass various technical aspects, including domain audits, HTTPS status codes checks and metadata improvement. We continually assess and adjust your site’s performance and responsiveness so you always provide a seamless browsing experience for your web visitors.
PAY PER CLICK
At Thrive, we specialize in creating effective PPC campaigns that deliver actual results. Our specialists in SEO for higher education identify the best keywords and phrases to target. Plus, we will make compelling ad copies that drive clicks and conversions. We monitor your PPC campaigns closely and adjust as needed, so you get the most out of your advertising budget.
CONVERSION RATE OPTIMISATION
We take a data-driven approach to CRO, using tools like Google Analytics and heat mapping to identify areas of your website that may be hindering conversions. Once we pinpoint the elements that require improvements, we implement changes that enhance user experience. By focusing on CRO as part of your overall SEO strategy, your site visitors are more likely to take the desired action.
Proven Higher Education SEO Results
+84
Purchases+150%
Conversion RateA STEM learning program wanted to increase sales and gain a return on ad spend (ROAS) of at least 1-2x. So, they reached out to Thrive to help them achieve their goals. Our team assumed responsibility for the client’s paid advertising and launched a conversion campaign. Within two weeks, the client achieved an outstanding 3.69 ROAS, surpassing the client’s expectations. In addition, the program also gained additional 84 course purchases thanks to our team’s strategic audits and competitive analyses, which allowed them to identify opportunities for conversion.
Why Choose Thrive as Your Higher Education SEO Agency
Take Your Marketing Campaigns to the Next Level
SEO is a complex and ever-changing field that takes years of experience to master. Without the help of professionals, it’s easy to make the wrong decisions resulting in you spending more of your marketing budget. But when you partner with an established higher education SEO agency like Thrive, you can avoid potential setbacks that may hinder your growth.
Thrive will take care of all your SEO tasks, which is particularly beneficial for small educational institutions that may not have the resources to hire an in-house SEO team.
You can expect the following when you partner with Thrive’s higher education SEO specialists:
Knowledgeable
Thrive’s higher education SEO experts are committed to staying ahead of the curve regarding the industry’s latest best practices. They are constantly researching and testing new strategies to ensure our clients get the best results possible. With their extensive knowledge and expertise, our SEO specialists can provide customized higher education SEO services tailored to each client’s unique needs.
Data-Driven Solutions
Thrive is a higher education SEO agency that uses the latest tools to gather relevant data, which we then use to develop an optimized strategy. By basing our decisions on figures, we can make decisions that generate measurable results. So take advantage of our approach rooted in data analysis for greater success.
Customized Services
Thrive is a higher education SEO agency that approaches every project with a unique perspective. We develop a customized plan that includes on-page optimization, content creation, link building and many more. As your higher education SEO company, we aim to help you achieve higher rankings to boost your conversions and establish your institution as the best in the industry.
Honest and Transparent Reporting
Thrive is a higher education SEO company that provides detailed reports for our work. We have regular meetings and ongoing communication with our clients to discuss our strategies and address concerns. We aim to ensure that you feel confident in our abilities and understand the value we bring to your business. You can trust that we will always be honest in our SEO higher education approach.
Reliable Team
Thrive is a higher education SEO company that consistently delivers positive results for our clientele. For over 15 years, we have been the go-to agency for learning institutions that want to improve their bottom line through digital marketing. When you partner with us, you can trust your investment in SEO for higher education will pay off with long-term, sustainable growth.
