Social media is a powerful communication tool for academic institutions. Everything that needs to be announced tends to happen on these sites, and it’s easy to see why this has become the norm. Higher education includes students between 11 and 18, and over 90% of those in that age bracket have a social media profile. Therefore, it makes sense why schools choose socials as one of their leading platforms for student relations.
However, social media can do more than that. If the right strategies are in place, it can help an educational organization grow its online presence to reach potential enrollees and increase their admission rates. But if you’re an educator, you already know the demands of being in the profession. Free time is rare, and marketing your school is not at the top of your priority list.
While you can hire an in-house team to run social media campaigns on the institution’s behalf, employing a full-time staff might not be the most cost-effective option. Fortunately, agencies offer social media marketing higher education services whenever you need them.
Thrive Internet Marketing Agency is a company that can assist you in building a credible brand on social platforms, allowing you to achieve your growth objectives with minimal effort.
Higher Education Social Media Services
Build a Genuine Connection With Your Target Audience
Thrive is an award-winning digital marketing agency with consistently outstanding results for our clients. We offer a full suite of services, including web design and development, lead generation and pay-per-click (PPC) management. With us, you are sure that all bases are covered, allowing you to reach your true potential in the digital space.
SOCIAL MEDIA MANAGEMENT
Our social media higher education services include everything from creating content to engaging with your audiences. This way, you don’t have to worry about your social presence while running an academic institution. Whatever your needs, our social media marketing higher education experts have the skills and experience to help your business succeed online.
SOCIAL MEDIA MARKETING
Become a recognizable name among enrollees through our higher education social media marketing solutions. We curate engaging content that resonates with your audience, allowing you to build a strong community of followers who are interested in your course offerings. In addition, we also monitor your metrics to optimize the strategy and guarantee maximum ROI continually.
SOCIAL MEDIA PAID ADVERTISING
It typically takes a couple of months to see results from your social media marketing efforts. But you can hasten outcomes with paid advertising. Institutions can expect increased engagement and improved conversion rates with our higher education social media marketing services. We have the best specialists in the industry to help your school hit your growth milestones with paid ads.
SOCIAL MEDIA BRAND MANAGEMENT
Posting content online is not enough to establish your credibility. This is especially true for academic institutions since people take education seriously. But with the help of a reputable higher education social media agency like Thrive, being a trusted organization won’t be so difficult. Our social media marketing for higher education service will continuously monitor your online presence to maintain a clean and professional image.
FACEBOOK MARKETING
Be where most of your prospects are – Facebook. As the leading social platform, it offers unparalleled opportunities for connections and growth. Our social media marketing higher education team is sure to leverage the site’s best tools to maximize returns. Aside from posting content, we can also assist you with profile setup to ensure that your presence aligns with your branding.
INSTAGRAM MARKETING
Instagram is a popular platform due to its focus on visual content, which is one of the primary sources of engagement. While it’s not the first choice for an education provider to promote their offerings, running ad campaigns on the site can lead to conversions if done right. Thrive is a higher education social media agency with experts skilled in crafting captivating content that will give you the results you want from the platform.
TWITTER MARKETING
Forge stronger connections with your audience with Twitter. Our social media higher education specialists can help boost your engagements and improve your customer service on the platform. We use relevant hashtags to drive traffic to your website or landing page and answer any online queries regarding your value proposition.
LINKEDIN MARKETING
Social media marketing for higher education is not limited to individuals; you can promote your courses to organizations to ensure you reach more people. You can achieve this through LinkedIn, a platform designed to drive business-to-business awareness. With the help of our social media higher education team, your institution can build partnerships with other academic groups.
CONTENT WRITING
With well-written content, your higher education social media marketing campaigns have a better chance of success. Thrive has a team of writers and editors who can create written content for your institution. Aside from providing captions, they also write blog posts, email campaigns, case studies and white papers enriched with keywords for enhanced search engine optimization (SEO).
Proven Higher Education Social Media Results
+5.54X
Conversions ROAS+150%
Conversion RateA STEM learning program wanted to increase its online courses’ sales while minimizing ad spend before classes began in June. They reached out to Thrive in May, intending to get a return on ad spend (ROAS) of at least 1-2x. Within two weeks of their conversions campaign’s launch, our team delivered a 3.69 ROAS that exceeded the client’s expectations. In addition, Thrive produced $19,000 worth of purchase conversion value for the client by optimizing the right areas of the sales funnel.
Why Choose Thrive As Your Higher Education Social Media Company
Let More People Know About Your Courses
Social media marketing for higher education is not just about posting content. It’s about creating an online presence that exudes legitimacy as a trustworthy academic institution. This entails a lot of work, and educators simply don’t have enough time in their day to manage their social presence while giving students guided instruction.
Thankfully, they can outsource this task to a higher education social media agency like Thrive. With us, you don’t have to worry about growing your following or engaging with your audience because we handle those on your behalf. Here are a couple of things you can expect from our team when you choose us as your social media higher education partner:
Customer-Centric Approach
Thrive is a social media medical device company with a team of experts experienced in all aspects of digital marketing. We stay up-to-date with the latest trends and best practices in the industry so we can provide our clients with effective medical device social media management services. With Thrive, you can trust that your marketing efforts will result in positive outcomes.
Regular Consultations
When you partner with Thrive, you get a dedicated project manager to provide updates regarding the developments of your campaigns. They ensure you are always in the loop regarding any alterations made to our higher education social media strategies. With a dedicated project manager from Thrive, you are assured that your social media efforts are in capable hands.
Tailored solutions
Thrive is a social media higher education company that employs experienced social media managers, content creators, graphic designers and analytics specialists who work together to develop and execute comprehensive social media campaigns. We understand that every business is unique, and we take the time to understand your specific goals. This allows us to tailor our solutions to each client’s needs, ensuring we deliver the best possible outcomes.
24/7 Client Portal
With Thrive as your higher education social media partner, you can expect 100% transparency. We give our clients access to our online portal, allowing them to track the latest developments of their campaigns. Everything is outlined on one dashboard, making it easy for clients to monitor metrics in real time. Social media marketing for higher education has never been easier.
Smarter Strategies
We blend automation, data and expert strategy to keep your marketing moving forward. We have developed proprietary tools to help us navigate your campaigns. Our Thrive Score audit uncovers strengths and gaps, and Thrive Stats keeps results transparent. Your project manager uses these insights to adjust tactics in real time — so you’re never stuck waiting for results.
