Effective search engine optimization (SEO) strategies can give a law firm significantly increased visibility in search engines. When a website is optimized, it has a higher chance of securing one of the top spots on the search engine results pages (SERPs). This is important because 91 percent of online users only click on the results on top (Backlinko).
Law firms have everything to gain and nothing to lose with SEO. According to a Google Consumer Survey, 96 percent of people seeking legal representation use search engines to find an attorney.
However, SEO is a complex practice that requires background knowledge of digital marketing to produce positive results. This is a problem for most law practitioners since schedules in the legal industry are known to be tight and limited. As a result, SEO and other internet marketing processes are given less priority, making legal firms miss countless client opportunities.
With the right legal SEO tactics in place, a law firm can target users in a specific location, stay ahead of the competition and increase organic traffic, all of which can positively influence the organization’s consultations and conversions.
If you need help creating results-driven SEO strategies, Thrive is happy to accommodate you. Thrive is a full-service internet marketing agency that has provided a wide range of services for legal professionals since 2005. Our legal SEO services are among our many digital solutions that help our clients upgrade their online presence through our time-tested techniques.
Legal SEO Services
Increase Rankings Using Niche-Centric Solutions
Make Thrive your digital marketing partner and let our legal SEO experts handle all your search optimization needs. We take a holistic approach with all our client projects, providing a well-rounded strategy that establishes your firm as a reputable leader in your niche. Our SEO legal services include the following:
KEYWORD RESEARCH & STRATEGY
Thrive is a legal SEO company that considers keyword research an integral part of our processes. It allows us to identify the best strategy for your practice. We look for the most popular search terms for your potential clients in Google and other search engines, allowing us to create solutions with measurable objectives. With the help of our SEO specialists, you can attract high-intent leads.
LINK BUILDING
Your legal website gains authority when other industry-leading sites link back to you. This is essential since high domain authority is a necessary signal for search rankings. Unfortunately, link building is not a priority for many lawyers. Fortunately, our legal SEO experts can optimize your website using white-hat strategies that improve your authority and visibility, helping you gain more traffic and increase consultations.
CONTENT WRITING
Capture the interest of your prospects and keep them engaged through high-quality content. Thrive is the best legal SEO agency that has a team of writers and editors who produce informative and engaging written content that establishes your credibility. In addition, our creators ensure to integrate the best practices of local SEO for legal firms to help you become the top law firm in your area.
ON-PAGE SEO
Your hotel’s online visibility depends on how easy it is to search for the individual pages on your domain. For this reason, our legal SEO company ensures that your website has the proper on-page SEO practices in place. We will then optimize your site by using keywords in the title and meta description tags, adding relevant content and ensuring your website has a mobile-friendly design.
LOCAL SEO
Our experts are well-versed in the latest techniques of local SEO for legal firms that improve your site’s ranking in location-based queries. So, whenever someone searches for “lawyers near me,” your firm is among their top choices. With Thrive’s legal SEO services, you can elevate your local presence and become a prominent legal organization in your locale.
TECHNICAL SEO
The experts at Thrive can help implement the best practices of technical SEO so that you can give your clients an excellent browsing experience. Our SEO for legal firms process starts with assessing your site, allowing us to identify the areas requiring modification. With Thrive’s legal SEO services, you can easily improve your website’s responsiveness and performance, enhancing user experience and boosting conversions.
FRANCHISE SEO
Thrive is the best legal SEO agency that can create a unified marketing strategy for your multi-location organization. Over the years, we have helped numerous franchise businesses boost their brand across all markets, and our experience in this area makes us confident that we can do the same for you. Our SEO for legal firms method ensures your brand messaging stays consistent throughout your campaigns while making the necessary adjustments per location.
ONLINE REPUTATION MANAGEMENT
The design of your website has an impact on how a prospective client perceives your law firm. Online visitors judge your credibility in mere seconds, and if you fail to capture their interest, they will seek representation elsewhere. Don’t let this happen – turn to our web design experts to produce a functional and visually appealing website for your law firm that puts your practice in the best light.
CONVERSION RATE OPTIMISATION
Our SEO legal experts can help lower customer acquisition costs by getting more value from your site’s visitors. First, thrive performs A/B tests to identify the elements on your sites that we can improve. Then, we utilize top-notch conversion rate optimization (CRO) techniques that increase revenue per visitor, allowing you to get the most out of your marketing investment.
Proven Legal SEO Results
NATIONAL LAW FIRM
+70%
Organic
Traffic
+75.3%
New Keywords in
Top 3
This national law firm struggled to get positive results from its digital marketing efforts, so it reached out to Thrive Internet Marketing Agency for assistance in achieving a higher ranking on the SERPs. After eight months of content creation and link building campaigns, we generated a 70 percent increase in the client’s organic traffic and drove their domain authority from 62 to 66.
SISEMORE LAW FIRM
+875%
Leads
376.44%
Conversion Rate
The Sisemore Law Firm wanted to increase its click rate and conversions while decreasing its ad spend on PPC campaigns. We implemented an upgraded account architecture, conducted extensive keyword research and created ad copies to hit all the client’s goals. Through our efforts, the firm gained 83.50 percent savings in cost-per-lead and increased its conversion rate to 376 percent.
THE FARAH LAW FIRM
+533%
Site Visitors
+360%
Online Leads
This real estate and personal injury law firm partnered with Thrive to create a professional website and improve its online visibility. Our experts made a responsive WordPress site that fit the client’s branding and implemented the best SEO practices to expand their reach. The results of this collaboration are impressive, with the client gaining a 360 percent increase in online leads.
Why Choose Thrive as Your Legal SEO Agency
We Implement Advanced Optimization Strategies for Long-Term Growth
Thrive is familiar with the challenges of positioning your legal services in front of those actively looking for court representation. The organization relies on word-of-mouth marketing to gain clients if your firm doesn’t have an online presence. While word-of-mouth marketing is one of the most effective strategies, it is not enough to produce profitable outcomes. Legal firms need to leverage the power of the internet using legal SEO strategies to dominate the local market.
So be the top law firm in your city through Thrive’s local SEO for legal firms. Aside from SEO, we also offer other digital marketing services, such as web design and pay-per-click (PPC), to ensure you get the maximum ROI.
The following are the top reasons why you should choose Thrive as your legal SEO company:
Client-Centric Approach
Thrive is a legal SEO company that values our clients. Therefore, when you partner with us, you are free to express your suggestions and ideas. Once our team gathers all pertinent information for your project, we tailor our legal SEO services to actualize your plans and gear them toward a successful conclusion.
Transparent Services
It is hard to beat Thrive if you search for the best legal SEO agency that operates with transparency. Your project manager regularly updates you on your SEO legal campaigns’ latest developments, providing detailed reports outlining their progress. Plus, we give all our clients access to an online portal where they can view their project’s data anytime and anywhere.
Data-Driven Strategies
Thrive’s local SEO for legal firms strategy uses data to lead our clients to great success with their marketing endeavors. For us, numbers don’t lie – they tell you which elements are effective and which need improvements. Our specialists know how to analyze and interpret data and use them to create solutions that produce agreeable SEO legal results.
Outcomes Focused
As part of our efforts to be the experts legal firms can turn to, we offer a pay-for-performance model that ties your investment to results. Partnering with Thrive means you can trust your budget is driving real growth, supported by transparent reporting and a project manager who keeps you informed.
Innovative Solutions
SEO is a dynamic landscape, and we are sure to upgrade our processes to provide the best possible service to our clients. You can rest easy knowing that every local SEO for legal firms solution we recommend gives you the best possible outcome. Let Thrive help you broaden your reach with our specialized search strategies.
